We all consume media on a daily basis, as we live in a rapidly changing digital era. Here, video marketing stands out as a critical and dynamic component of successful marketing strategies. The average person spends hours watching videos...
Linkedln is the perfect B2B space. You’ve 61 million executives active on the platform. And, a whopping 40 million of the audience are key decision-makers. That shows the potential of business you can find yourself doing on the platform....
A whopping fact alert! Did you know that YouTube has over 2 billion users who view more than 5 billion videos every single day? Well, you read it right! That’s the number of an audience watching the humongous amount...
Years back, it was predicted that by 2021, 82% of Internet traffic would be driven from video content. Well, we can see most of the predictions come true in 2020itself, and we witnessed the surge in video content viewership....
Has it ever crossed your mind, why does “Lights” come first during film shoots when the clapperboards click? Why is it not “Camera, Lights, Action”? Or “Sound, Camera, Action”? Well, the answer lies in the fact that lights happen...
Videos are incredible when it comes to reaching new prospects and spread your message effectively. Be it for internal communication or marketing activities, or employee training, videos top the list of all kinds of communication mediums. But often, marketers...
Did you know that 54% of users would love to see more video content from brands and businesses they support? This is an excellent opportunity to engage with your audience and boost loyalty. Companies use hundreds of videography tricks...
Apparently, you want to boost your marketing campaign with videos to reach your audience on a broader level. But have you thought of which stage of the customer journey, or the sales funnel, would you target? Has it ever...
At some point in our lives, we all have come across interesting stories that changed the way we perceived a few things or even life as a greater picture. In the precinct of advertisement as well, we come across...
At this time, when the concept of social distancing has achieved the medal of ‘new normal,’ the organizations have shifted to arranging for ‘virtual conferences’ and other such online events. With the unlock process, businesses have started normalizing their...