{"id":2697,"date":"2020-09-12T08:23:11","date_gmt":"2020-09-12T08:23:11","guid":{"rendered":"https:\/\/www.animatedvideo.com\/blog\/?p=2697"},"modified":"2022-04-13T06:52:18","modified_gmt":"2022-04-13T06:52:18","slug":"13-actionable-strategies-to-grow-a-youtube-channel-in-2020-besides-optimize-my-seo","status":"publish","type":"post","link":"https:\/\/www.animatedvideo.com\/blog\/13-actionable-strategies-to-grow-a-youtube-channel-in-2020-besides-optimize-my-seo\/","title":{"rendered":"13 Actionable Strategies to Grow a YouTube Channel in 2020 (Besides Optimize My SEO)"},"content":{"rendered":"

How can I grow my YouTube channel?<\/em><\/p>\n

Why\u2019s my YouTube not growing as fast as others?<\/em><\/p>\n

I\u2019m posting good content but I see other mediocre content perform better than mine!!<\/em><\/p>\n

Is it good to upload videos to my channel daily?<\/em><\/p>\n

How long does it take to get 1000 subscribers on YouTube?<\/em><\/p>\n

Or should I just buy my first 1000 subscribers and hopefully grow from there?<\/em><\/p>\n

Sounds like questions you ask yourself?<\/p>\n

Well, growing a new YouTube channel can be so frustrating especially now that there are billions of videos posted daily. But it\u2019s even better knowing that about 5 billion videos are watched on YouTube every single day.<\/p>\n

This basically gives us the hope that we can as well grow our YouTube channels to the high thousands or even millions. Now that\u2019s completely true with the right strategies and tools (which we\u2019re going to be sharing with you in this pretty long guide).<\/p>\n

With YouTube\u2019s massive growth, it\u2019s even estimated that by 2025, half of the viewers unders 32 will not subscribe to a Pay-Tv service or software.<\/p>\n

That\u2019s huge for this video streaming platform!<\/p>\n

In this guide, we\u2019re going to show you how to grow your YouTube channel the right way, quickly. We\u2019ll be revealing strategies that have helped us grow our client\u2019s channel to hundreds of thousands by producing effective content and following the exact strategy we\u2019ll be sharing with you here.<\/p>\n

Ready?<\/p>\n

Let\u2019s get started:<\/p>\n

13 Actionable Ways to Grow a YouTube Channel Besides \u201cOptimize My SEO\u201d?<\/h5>\n

First off, we got this question from Quora.com but we\u2019ll not only reveal strategies to grow your YouTube channel besides SEO. We\u2019ll also reveal our best YouTube SEO practices right in this guide.<\/p>\n

This way, you\u2019ll have a complete, an up to date blueprint to grow a new (or struggling) YouTube channel.<\/p>\n

So let\u2019s get started:<\/p>\n

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1. Be An Active Commenter<\/h5>\n

Did you know commenting could be as powerful as having a celebrity share your YouTube link?<\/p>\n

I think not, right?<\/p>\n

Here\u2019s what we mean<\/p>\n

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Have you noticed the new comments section?<\/p>\n

\"\"<\/p>\n

I bet you have.<\/p>\n

Well, it simply highlights or pins the best comment on any YouTube video. Think of it as free exposure to thousands of viewers on a YouTube video that\u2019s related to your channel.<\/p>\n

Since the new YouTube look, we\u2019ve paid close attention to comments and drop comments on videos or channels with people that might be interested in our content.<\/strong><\/p>\n

And here\u2019s the part I love about dropping comments.<\/p>\n

You don\u2019t need to get a \u201cbest comment\u201d before you get free exposure. Simply dropping engaging comments can lead to hundreds or even thousands of likes from people around the globe.<\/p>\n

Let me ask you; when was the last time you scrolled through and read the comments on a YouTube video while watching it?<\/p>\n

Probably not long ago right?<\/p>\n

Most viewers prefer to read what people (fans, audience, customers etc.) have to say in the comments while playing and listening to videos.<\/p>\n

Thus, here\u2019s a strategy:<\/strong><\/p>\n

Step 1:<\/strong> Make a list of 10 to 15 YouTube consistent channels with hundreds of thousands of subscribers (that are your target audience too).<\/p>\n

Step 2:<\/strong> Subscribe to their channels and turn on post notifications.<\/p>\n

Step 3:<\/strong> Actively drop engaging comments that get viewer-attention.<\/p>\n

Think outside the box and make people relate so well to it. That\u2019s what stands out!<\/p>\n

2. Ensure You Have a Branded YouTube Profile<\/h5>\n

Branding is crucial in YouTube marketing. As a matter of fact, YouTube\u2019s mission is to \u201cgive everyone a voice and to show them the world\u201d.<\/p>\n

YouTube gives you the opportunity to showcase your personality, passions, skills, ideas and more through your videos.<\/p>\n

Branding is simply the tone, feel and characteristics that sets your channel apart from the other channels<\/p>\n

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If you are like me, you kind of tend to remember a channel just because of something that\u2019s consistent in their videos.<\/p>\n

Your branding should be simple, professional, clear and representative.<\/p>\n

Fortunately, YouTube features like the \u2018Customize your Channel\u2019 provides us with all the necessary tools we need to ensure a branded and recall-able YouTube channel.<\/p>\n

YouTube even advises, you \u201cdescribed your brand in five words\u201d.<\/p>\n

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You can begin from maintaining consistent social media images, patterns and colors.<\/p>\n

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3. Research 3 hashtag keywords for every YouTube video you upload<\/h5>\n

Hashtags are really starting to take off on WhatsApp. It\u2019s even grown more during the Convid-19 pandemic.<\/p>\n

Have you noticed YouTube displays 2-3 hashtags to any viewer watching any of your videos on a mobile device.<\/p>\n

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\"\"<\/p>\n

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If you add 6 hashtags in your video description, YouTube will pick the first 3 and display it to your viewers (and certainly used as a strong search criteria.<\/p>\n

For example, if you publish a video on e-commerce marketing and add these hashtags:<\/p>\n

    \n
  • #ecomm<\/li>\n
  • #cars<\/li>\n
  • #shopify<\/li>\n
  • #entrepreneurship<\/li>\n
  • #marketing<\/li>\n<\/ul>\n

    YouTube\u2019s bot will pick the first 3 which are; #ecomm, #cars and #shopify to display. Therefore you might want to make sure the first 3 hashtags you insert in your videos are the more relatable to each video.<\/p>\n

    There are several ways you can get hashtags that\u2019ll help your videos rank. You can use tools, applications, websites.<\/p>\n

    4. Use Google to find recommended headlines & titles.<\/h5>\n

    This is a simple yet effective strategy to get the best headlines for your YouTube video.<\/p>\n

    As you may know, getting your headlines right is key in marketing. This is no different for YouTube videos that you publish.<\/p>\n

    And since headlines can be a bit tricky (which is why marketers even start using mismatched headlines for clickbait), you need to pay attention to it and we\u2019ve found Google suggestions to be really helpful in giving suggestions people often search for online.<\/p>\n

    \"\"<\/p>\n

    You can simply plug your topic or headline and see which \u201cterm\u201d of key phrase is searched more often than others. This way, you\u2019d be targeting specific keywords (or rather search phrases) that people exactly type in their search bar.<\/p>\n

    Why\u2019s this so important?<\/p>\n

    A while back, I was putting together a guide on blogging and content marketing mistakes but we had a little challenge whether to go for the phrase \u201cblogging mistakes\u201d or \u201ccontent marketing mistakes\u201d.<\/p>\n

    But with a few Google searches, we found that people typed in more of \u201cBlogging mistakes\u201d than the latter. But on the other hand, \u201cContent marketing mistakes\u201d would be targeting the specific audience we wanted, rather than the popular \u201cblogging mistakes\u201d.<\/p>\n

    5. Thumbnails are still key<\/h5>\n

    I bet you already know how important thumbnails are not just on YouTube but all other social media platforms today.<\/p>\n

    \"\"<\/p>\n

    Your YouTube thumbnail must pass the message your video wants to send to viewers. And if you\u2019re like me, you pretty much always look at the thumbnail of any video before even clicking to watch.<\/p>\n

    I mean, which videos amongst the following are you most likely to click and watch?<\/p>\n

    \"\"<\/p>\n

    Even though the term we searched for was \u201cBest SEO Secrets\u201d, I bet you\u2019d most likely click the third video.<\/p>\n

    Is that correct?<\/p>\n

    Well, that\u2019s because the thumbnail alone is catching and kind of gives you a glimpse as to what you\u2019ll learn in the video (300,000 pageviews!).<\/p>\n

    We use Canva.com and a few mobile applications to create beautiful images for our thumbnails.<\/p>\n

    How to change your YouTube video thumbnail on mobile?<\/strong><\/p>\n

    Step #1:<\/strong> Download the YouTube channel app (called YouTube Studio) which is available on both iOS and Android stores<\/p>\n

    \"\"<\/p>\n

    Step #2:<\/strong> Log in to your YouTube channel and select the video you wish to change its thumbnail.<\/p>\n

    \"\"<\/p>\n

    Step #3:<\/strong> Click on the edit thumbnail then you can upload any image from your gallery.<\/p>\n

    \"\"<\/p>\n

    6. Target both tapped & untapped keywords in your description<\/h5>\n

    So this might sound a little different from what you\u2019ve seen on the internet. Most times, experts say you should go for (or target) untapped keywords or untapped markets.<\/p>\n

    But here\u2019s the thing;<\/strong><\/p>\n

    We don\u2019t always advise you to focus on untapped keywords.<\/strong><\/p>\n

    And here\u2019s why\u2026<\/strong><\/p>\n

    If you check any keyword research tool, like Google keyword planner, it\u2019s going to be obvious that the untapped keywords or phrases are the ones with the lowest search frequencies. They\u2019re not always having lots of searches monthly.<\/p>\n

    On the other hands, the \u201ctapped\u201d keywords have 1000s or even millions of searches monthly.<\/p>\n

    For example, how well would your video content perform if you rank for an untapped keyword, with 100-200 monthly searches?<\/p>\n

    Not so well right?<\/p>\n

    Well, here we advise marketers and businesses to try to find a balance between tapped and untapped keywords.<\/p>\n

    Yes, they\u2019re more difficult to rank for; but with the proper promotions, you would definitely climb up quickly.<\/p>\n

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    7. Make it SUPER EASY for your readers to subscribe<\/h5>\n

    Here\u2019s how to create a single YouTube subscribe link for your channel:<\/p>\n